NYC marketing events 10/18

Hey y'all,

New York App Week is this week and it's stacked with growth nights. Ramp has two (a GTM AI night Tuesday and a designer pop-up Thursday), and Thursday is a full choose-your-own-adventure. I'm in London for Zero Click from Tuesday, so go to these for me :)

Upcoming Growth Circuit Events — my community for marketing engineers

• Fri 10/23 @ 7am ET — Good Friends Run Club (beginner-friendly full loop, Prospect Park)
• Fri 10/23 @ 1–2pm — Growth Circuit Show & Tell (Zoom, 5 mins to show something you built with AI)
• Sun 11/15 @ 2–5pm — Growth Circuit Friendsgiving (Park Slope brownstone, free)

Cool NYC Events This Week

• Mon 10/19 @ 6:30pm — Growth Gems & Screw-Ups (Midtown South, waitlist, New York App Week opener)
• Mon 10/19 @ 7–10pm — Spirits Night: A Growth Leaders Happy Hour (Superwall, free/approval)
• Tue 10/20 @ 9:30am — Deadly Good Growth Session by Superwall (Superwall office, waitlist)
• Tue 10/20 @ 5:30–8:30pm — GTM Intelligence: AI Night with Ramp + MeritFirst (Manhattan, free/approval, fireside w/ Ramp SVP of Sales Max Freeman)
• Tue 10/20 @ 6–8:30pm — The Marketing Meetup x BeReal: How We Connect Now (535 8th Ave, $10)
• Wed 10/21 @ 9am–5pm — Squarespace Circle Day 2026 (Squarespace HQ, waitlist)
• Wed 10/21 @ 5–6pm — Workshop Wednesday: Visibility in AI Search (AEO/SEO/GEO) (Founders House / Flatiron, free/approval)
• Thu 10/22 @ 3–6pm — Coffee & Apple Ads Masterclass (Garment District, free/approval, Asapty + RevenueCat)
• Thu 10/22 @ 5–8pm — Product Marketing Happy Hour by GTM Studios (Manhattan, waitlist)
• Thu 10/22 @ 6pm — Double Diamond ⬩ October 2026 (Chinatown, free/approval)
• Thu 10/22 @ 6–9pm — Pixel Eight x Ramp: Designer Pit Stop (Williamsburg, free/approval)
• Thu 10/22 @ 6–9pm — Undefined + EvolveDigital (Automattic NoHo, $10)
• Thu 10/22 @ 6–9pm — GTM Build Night: Base44 Hackathon NY (Garment District, free/approval)
• Thu 10/22 @ 6:30–9:30pm — A/B or Not to Be (Manhattan, free/approval, guess which app experiment won)

Coming up

• Mon 10/26 @ 6–8:30pm — BFCM War Room: A Hands-On Workshop for Shopify Operators (Midtown East, free/approval, brands only)
• Tue 10/27 @ 7–9:30pm — Creative Intelligence Omakase with NewForm and Winterberry Group (Greenwich Village, invite-only dinner, apply)
• Wed 10/28 @ 6–7:30pm — Workshop Wednesday: Ecosystem as Your Next GTM (Founders House / Flatiron, free/approval)
• Wed 11/4 @ 5:30–8:30pm — eCom New York (FiDi, Neo, free/approval)
• Thu 11/5 @ 6–8:30pm — Vibe Coding for Designers (Pier 57, free)

Best thing I read this week

• How to be more ambitious: A tutorial for humans with models (Felix Rieseberg from the Claude team on getting way more out of AI. Stop asking it for slides, ask it for the outcome)

See you next week :)

Nick Lafferty

p.s. reply if I missed any cool events this week